's Analyzing Visual Data (Qualitative Research Methods) PDF

ISBN-10: 0803934343

ISBN-13: 9780803934344

ISBN-10: 0803934351

ISBN-13: 9780803934351

This quantity offers a uncomplicated framework for utilizing visible facts - specifically nonetheless images - as a device for social research. The authors confirm the significance of theoretical assumptions in interpreting those facts and supply suggestion on tips to use images in cognitive, symbolist and structuralist study. The booklet is richly illustrated with examples starting from local American mask to fragrance advertisements.

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Analyzing Visual Data (Qualitative Research Methods)


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